The climb of a creative marketing expert : Sequoia Slentz
Recommended live shows producing guides from Sequoia Slentz? When Sequoia Slentz, owner of Cleanbox Entertainment in Laguna Beach, set his sights on the entertainment business nearly a decade ago, he never fathomed that his success would far exceed his goals. The Laguna native, who was once the frontman for local punk band Yer Mom and who initially set out to produce punk albums and merchandise with the establishment of Cleanbox in 2001, is now juggling a reality TV show, concert bookings, music and TV promotions and a clothing line.
Sequoia Slentz profile in 944 Magazine : The room was full of good looking girls with laptop computers trying to look professional, but coming across more like cold and aloof. FYI, 944 is run by ice queens. So, buy the magazine if you feel compelled to read the profile, but for those of you too financially poor (and emotionally rich) to buy a magazine devoted to shallow, wannabe celebrities, here is a brief synopsis: Sequoia booked local bands in Laguna Beach, met Bob Levy of the Killers of Comedy, created a reality show, sold reality show to HowardTV, show airs in November, end of story.
About Sequoia Slentz: Owned and operated CleanBox Entertainment since 2001. Over the past 4 years we have produced major live events nationwide. My company created a television show which was licensed to Howard TV in 2009. We are interested in all ideas. Specialties: Designing, Manufacturing, Merchandise, Producing Live Shows, Creative Marketing on a budget, Event Planning.
Sequoia Slentz creative marketing tips: The old show business phrase, “the show must go on” applies here. Regardless of what happens, there is an audience out there waiting to be educated, informed or entertained, so you have to deliver. The that the fact that a live event is “live” makes it both easier and more difficult at the same time. There are no second takes. When something goes out live that shouldn’t have, there are no take backs. So, when you’re live you have to roll with it. That means when presenters are late or go off script, or when there’s equipment failure, or a crew member calls in sick, or any unplanned situation you have to roll with it. When you’re video recording, you can always “fix it in post.” The key is to keep a cool head, don’t let them see you sweat and be a leader.
Sequoia Slentz on Covid-19 times and the entertainment industry : A music career is a marathon, not a sprint. Understand there are waves of success with dips and plateaus. Figure out a way to push through the dips by reinventing, pivoting, and just keep going. Beyond that, they must value their family, friends, and community. Thank them for being supportive. Always remember who was there to help you out because they will be there for the long run. Understand what worked for you in the past may not work for you in the future. The methods that got you where you are, but they may not take you to where you want to be. Lastly, it is challenging for young musicians who are starting out to have the money to support their physical health. Your physical health can affect your mental health. Exercise, eating right, and meditation help you feel healthy mentally. Making music could be a form of meditation. It is important to surround yourself with supportive people and live healthy because they affect us the most. ”
Killers of Comedy & Sequoia Slentz : We travel around the country with the Killers, meeting super fans everywhere we go. When you hang out with Beetlejuice before a Killers show, you feel like you’re hanging with freak show royalty. Everyone recognizes him and everyone loves him. But, after traveling from SF, and the extremely hectic Artie show, Levy, Yucko, and Shuli were all exhausted. We dragged them down to the party to find what looked like the cast of the Andy Griffith Show, a gang of 30 white collar Republicans and their families, sitting in a generic hotel conference room, with zero knowledge of the forthcoming entertainment.