Quality CRM software reviews today? Ontraport is a business automation software that offers an all-in-one experience. It includes tools for customer relationship management (CRM), email automation, and email marketing. The program is a great solution for both small business owners and solopreneurs. It puts an emphasis on the five phases of the customer life cycle – attract, convert, fulfill, delight, and refer. The service even includes graphical campaign maps for planning and keeping track of your customer interactions. Discover extra information on crmreviewed.com.

How true is that though? Can Ontraport possibly cater to your email marketing, automation, and CRM needs in a pleasant, systematic manner? What type of capabilities should you expect from each of these core functionalities? Come to think of it, free plans are fairly common with email marketing solutions. I might not know how the trend started, but I figure it makes a huge difference when you’re comparing your options. That’s partly why MailChimp, for your information, is still growing at an exponential rate. Sadly, you won’t find that here. Ontraport squarely loses out to competitors like MailChimp when it comes to package generosity. The farthest it goes is a free trial, which surprisingly, stretches only 14 days.

A slightly confusing interface is one of the letdowns of this software. It’s not user-friendly or smooth enough to be good for a first time user, adjusting to it may take weeks or maybe even months. However, if you have the time to learn its features, this software will come in handy in a variety of ways. Ontraport and Aweber are miles apart from each other. Despite being limited in features, Ontraport holds up well against Aweber. It offers more value for money, has superior integration features and it is easier to operate. Customizable template options are the only areas where the latter software has the upper hand.

Lead Scoring: With lead scoring, you gain insight into the engagement level of your contacts. The more you see them engaging in your assets, the more point value they’ll have. It gives you an idea of what they’re most interested in. You’ll notice percentages showing up next to lead scores. Their purpose is to give you an idea of how important a contact’s score is. These are the scores based on the median. The way it works is that the median score gets 50% while the highest one gets 100%. The rest are then weighted to reflect the smaller range values.

Ontraport, on the other hand, has been praised for combining advanced CRM with marketing automation. It’s the type of tool you’d consider when you need to build complex CRM workflows that are aligned with your marketing strategies. But then again, how reliable is the entire platform when it comes to that? Let’s find out by comprehensively reviewing its primary functionalities. This Ontraport review provides all the insights you might need about the software. So, stay with me as I walk you through an overview of Ontraport’s capabilities, as well as the features that stand out when it comes to user experience, contact management, campaign building, automation, plus CRM. And since I’m all about the details, this Ontraport review analyzes even the level of customer support, as well as Ontraport’s pricing schedule.